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About FinMet

Built around people.
Backed by experience.

Physical gold should be simple to buy, clear to own and easy to understand. That is what brings us together.

Finmet Pte LtdUEN 202022529NRegistered precious-metals dealer with Singapore’s Ministry of Lawinfo@finmet.sg+65 8999 2600

A group celebrating beside the FinMet.sg launch podium
FinMet.sg launch Singapore · 2 September 2026
Guests sharing a smile during a conversation at the FinMet.sg launch
Real conversations. A shared beginning.
Our mission

Make buying and owning physical gold online clear, accessible and accountable.

Start with one gram. See what you own. Understand where it is held and how to take your next step. We bring precious-metals experience and practical technology together to make that journey feel natural.

Leadership.

A familiar, thoughtful experience is a product requirement from the very beginning.

Anirudh Menon holding up a gold CombiBar at the FinMet.sg launchTechnology. With people in mind.
Meet our CEO

Anirudh Menon

CEO · FinMet.sg
Co-Founder & CEO · FinMet Technologies

“Our mission is to make physical gold accessible to everyone. We built this platform so people can buy, store and sell back gold with confidence, with clear, transparent pricing and a fair, straightforward experience at every step.”

Anirudh leads the platform’s focus on accessible technology: straightforward verification, clear pricing and a simple view of the physical gold you own.

Read our launch story

The founding partners.

Sunil Kashyap, Pramod Mohan and Johnson Lewis founded FinMet after careers in precious metals and banking. Their industry experience supports Anirudh and the technology team.

Sunil Kashyap

Founding partner · FinMet Group

More than three decades in global precious metals, bringing a long view of the market and the needs of gold owners.

Pramod Mohan

Founding partner · FinMet Group

Part of the founding team that backed Anirudh’s vision for technology built around the practical needs of the gold industry.

Johnson Lewis

Founding partner · FinMet Group

Brings precious-metals and banking experience to the founding partnership and its work across the gold ecosystem.

Singapore · 2 September 2026

A beginning worth sharing.

Real moments from the FinMet.sg launch. Tap a photograph to take a closer look.